For pubs
Email newsletters for pubs and bars
Your pub's calendar is your best marketing: the quiz, the band on Saturday, the big match, the beer festival. A short weekly or fortnightly email puts "what's on" in front of locals before they make plans, not after.
4 emails every pub should send
What's on this week
Quiz, live music, match screenings and Sunday roast times in one tidy list. The email locals look forward to.
Beer festival or guest ales
Photos, a list of the beers and an Add to calendar button.
Book your Christmas party
Group menus and a deposit link, sent in September and October before people book elsewhere.
Vote on the next guest ale
A poll in the email. People love being asked, and they'll come in to try the winner.
Subject lines to steal
- Quiz is back Thursday (and the jackpot's £120)
- Big match, big screens, book a table
- This weekend: live music + Sunday roast
- Pick our next guest ale 🍺
- Christmas party bookings are open
Check yours with our free subject line checker.
Tips that make the difference
Same day, same time
Send "what's on" every Monday or every other Monday so people come to expect it.
Use a poll
"Which band should we book?" gets replies and footfall. iynbox has a tap-to-vote poll block.
Sign-ups at the bar
A QR code on beer mats or table cards that goes to your sign-up page.
Why pubs use iynbox Business
- Free for lists under 2,500 people, with every feature.
- Blocks made for local trade: countdown timers, tap-to-vote polls, Add to calendar, QR codes and booking buttons.
- Your own sign-up page at yourbusiness.iynbox.com, ready for a QR code by the till.
- Edit on your phone: tap anything in the email to change it.
- Made in the UK, priced in pounds, with one-click unsubscribe and consent records built in.
Questions
Do pubs really need email when they have Facebook?
Facebook only shows your posts to some of your followers. Every email goes to every inbox, and you own the list, so it doesn't vanish if a platform changes its rules.
How long should a pub newsletter be?
Short. A list of this week's events with times, one photo and a button to book a table is enough.
Last reviewed November 2026. More for: cafés, restaurants, bakeries, hair salons, beauty salons, gyms.